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Showing posts with label Strategic PR strategy. Show all posts
Showing posts with label Strategic PR strategy. Show all posts

Tuesday, 19 January 2010

Those dirty dogs the NLA…

A big pat on the back to you Meltwater News for finally standing up for us PR underdogs and fighting that unscrupulous and profiteering pack of hounds the Newspaper Licensing Agency (NLA). It’s about time someone challenged their latest money-grabbing ‘link-tax’ scam to make us all pay for online newspaper content (material which PRs have written and supplied to them in the first place!).

I’m glad you are showing your teeth and taking them to Copyright Tribunal. I’d like to bite those no-good mongrels in the backside myself. The fact is, we should be charging you - NLA - for the privilege of using our copy! Without it you’d be out of business. I think the whole PR industry should help Meltwater win their case by boycotting NLA members. I’d like to see how long they would last without our press releases to fill their pages! Grrrrrrrrrr! You deserve a dose of your own medicine!

So, good on you Meltwater. I hope you win and if you need any PR help, give us a call on +44 (0)1747 871752. CIPR and PRCA take note, you should have done this for us years ago when the NLA was a toothless pup!